Games as a Service – GaaS

What is Games as a Service?

Games as a Service (GaaS) is a model in which video games are developed as a continually supported service, providing ongoing content updates, features, and bug fixes. This model allows developers to keep players engaged and encourages them to spend money on in-game purchases, ultimately generating more revenue for the developer.

Benefits of GaaS

One of the biggest benefits of GaaS is that it allows developers to create a long-term relationship with their players. By providing regular updates, bug fixes, and new content, developers can keep their games fresh and exciting for players. This can lead to increased player engagement and loyalty, which in turn can lead to more revenue for the developer. Another benefit of GaaS is that it allows developers to test out new features or content before releasing them to the broader player base. By doing this, they can gather feedback and make adjustments before rolling out the new content to everyone. This can help to ensure a better player experience overall.

Drawbacks of GaaS

One potential drawback of GaaS is that players may become resentful of constant in-game purchases or updates. Some players may view this model as a way for developers to nickel-and-dime them, rather than providing a complete and polished game from the start. Additionally, some players may feel pressured to constantly stay up-to-date with new content or features, even if they don’t necessarily enjoy or want it.


Overall, Games as a Service can be a beneficial model for both developers and players. By continually updating, adding new content and testing it, this model can keep games fresh and engaging over the long-term. While there are some potential drawbacks, GaaS has proven to be popular with players and developers alike, and it’s likely to continue to be a prominent model in the gaming industry for the foreseeable future.